Marketing your Content: 1. Creating A Promotion
event April 10, 2025 inbox_text Marketing Your Content
To create a promotion in DigitalChalk:
- Navigate to the Promotions section in your under the Create menu
- Click on “Add Promotion”
- Choose the type of promotion (e.g., cross-sell, up-sell)
- Set the promotion details:
- Dates
- Type
- Cross-sell – will appear in the shopping cart
- Up-sell – will appear on offering Marketing Pages
- Promotion Title
- Description
- Any triggers
- Applicable courses or offerings
- Preview and Save the promotion
Best practices:
- Use clear, descriptive names for your promotions
- Set appropriate time limits to create urgency
- Consider combining promotions with email marketing campaigns
- Monitor the performance of your promotions and adjust as needed
By creating well-designed promotions, you can effectively market your content and increase course enrollments.